Todo Ciudad FC was created by a small group of friends in 2015 with Todo Ciudad WFC following in 2018. Through life-long friendships and siblings across both teams, a strong bond developed instantly throughout the club. After the addition of the women’s team, interest in the club and its popularity grew rapidly and the club needed a rebrand to keep itself current and prominent in such a busy grassroots environment.
Changing the name to ‘Todo,’ meaning ‘All’ in Spanish, instantly makes the club name more recognisable and catchy. Todo represents a sense of togetherness and community which is shown in the designs by the overlapping and conjoining forms.
Todo already has a very strong presence in North London, so keeping the club’s original colours was important to retaining this close link to their origins.